Performance: Jeroen Bloemen, #JEROMELESFLEURS

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Performance: Jeroen Bloemen, #JEROMELESFLEURS

About

As part of their current exhibition, A Minute Ago, students from the MA Performance Design and Practice course at Central St Martins devise new performances.

Jeroen Bloemen, #JEROMELESFLEURS

#JEROMELESFLEURS is building up a legacy of ephemeral identities on Instagram. Each week, he will perform a new persona, which visitors can view and interact with using @zabludowicz_collection and @jeromelesfleurs. While in real life the performance disappears after each day is over, these identities stay alive on the Instagram feed.